Strategic Communications

MISSION: Accelerate change through proactive, credible messages that transition stakeholders from acceptance to commitment

Living through dramatic, transformational change can be disruptive. Uncertainty and the feeling of loss of control can distract employees. When faced with complex environmental change, successful organizations rely on strategic communications to focus their workforce, and help them to remain productive and engaged. Empirical research has shown that high quality change communications increases acceptance, openness, and commitment to change.

We help senior teams design and implement communication strategies for mergers and acquisitions, restructurings, cultural change, transformation, new technology implementations, and strategy changes. Every communication plan is unique based on the style, issues and priorities of the organization.

Our rigorous, communication approach has been field-tested under difficult merger and integration conditions.

VALUE DELIVERED BY ALEX REIDY & COMPANY

  • DESIGN STRATEGIC COMMUNICATIONS APPROACH

    Develop proactive and dynamic communications and engagement strategy

    Create transparent, company-wide dialogue versus top-down communications

    Engage stakeholders at the right time, in the right manner, with credible messages

  • BUILD STAKEHOLDER ALLIANCES

    Develop dynamic feedback mechanisms systems to accelerate the speed of change

    Prepare transition team to actively manage stakeholder feedback and change assumptions

    Integrate communications approach with transition planning

    Measure change and communication strategy effectiveness

  • DEVELOP LEADER CAPABILITY TO ENGAGE THE WORKFORCE

    Prepare senior team, change team, and leaders to manage stakeholder communications effectively

    Coach leaders to effectively manage transitions and the predictable stages of change

    Measure visible performance improvements aligned with objectives